Search engine optimization is very important for bloggers. When you optimize your blog pages and content and make it SEO friendly you're making your blog more visible to people who are looking for topics associated with your blog on search engines.
How to write effective seo content for your blog
writing an effective seo content is a technique used in web publishing to increase site ranking and traffic in search engines and more readers. Writing an seo optimized article requires good writing skills to make the article interesting and easy to read. Strategic placement of keywords in the text and the inclusion of hyperlinks will boost the readership of your page.apply these steps writing effective seo content:
1. Include the Keyword Phrase in the Title
The title is an important part of any text. It’s also one the most important factors when it comes to search engine ranking your page. it let the search engines to understand the context to which your post belongs.
For a remarkably SEO friendly blog post, you should try to add your targeted keywords in your blog post title .Google search engine provides a great weight on the title of articles and blogs. That is why it is crucial that the keyword phrase is present on the title as an important part of an effective SEO content.
2. Use your Keyword Phrase in Subheadings
Its important you divide your post into sub-headings Because it makes your post easier for your reader to read and the titles will give you some seo rewards!
so you should include some of those special keywords, remember most
people who browse the sites are only skim-reading on the internet. That
is why with a subheading they are likely to finish the article and stay
on the page for a longer period.
3. Use Keyword in the First Sentence of the Blog
Use the most important keywords and key phrases as early in the article as possible, preferably in the first sentence, of you post.
When you use your keyword phrase in an article too many times, Google search engines assume that you are keyword stuffing! and it will affect your ranking.
A well-written article that is using SEO effectively only includes the keyword phrase every 155-200 words.In addition to using the keyword phrase in the first sentence of the blog, be sure to bold it! This will emphasize the keyword and it will make a huge effect on the Google algorithm as it scans the article.
4. Use images and the ‘Alt Text’ option
Always insert images in your posts so as to get users
to read your words,Although Google has made it clear that they cannot yet
understand the context of an image or video (while crawling a page), yet
many webmasters fail to follow the rules of making their images SEO
optimized.
All it takes is to use meaningful file names and a human friendly ALT TEXT.remember to add your keyword in the image alt text
example, if you are publishing an image that shows the "how to optimize my blog post" don’t name the image as "img061" but rename it to something more meaningful i.e."optimize my blog post". so you should always give proper alt text attributes to the images.
5. Use your Keyword Phrase in the Last Sentence of your Article
Similar to the first sentence, the keyword should also be present in the last sentence to emphasize the keywords more.
Turning keywords into a clickable link allows Google search to
emphasize the keywords more and it should be done at the beginning and
end of an article where the keywords are mostly located. All it takes is to use meaningful file names and a human friendly ALT TEXT.remember to add your keyword in the image alt text
example, if you are publishing an image that shows the "how to optimize my blog post" don’t name the image as "img061" but rename it to something more meaningful i.e."optimize my blog post". so you should always give proper alt text attributes to the images.
5. Use your Keyword Phrase in the Last Sentence of your Article
Similar to the first sentence, the keyword should also be present in the last sentence to emphasize the keywords more.
6. Add links to your keywords
7.Optimize your URL
Search engines also look at your URL to figure out what your post is about, and this is the first things it crawl's on a page. so optimize your URLs and remember to add your keyword on every URL you publish, as every post has its own unique URL so make sure you include your one to two keywords in it.example of how to create a URL: if you are writing a blog post of "how to optimize my blog post" your URL should be "WWW.my-blog.com/how-to-optimize-my-blog-post" instead of "WWW.my-blog.com/blog-post-1"
8.Optimize your meta description
it is equally important to add meta description to your blog post and pages. a meta description is the additional text that appears in SERPs that lets readers know what the link is about.The description tag is a summary of the post in less than 156 characters. The meta description gives searchers information they need to determine whether or not your content is what they're looking for, . Google may choose to show your description in the results so it has to be informative and interesting to encourage users to click your link and visit your blog.your meta description should include the long-tail keyword you are trying to rank for, because if we're doing blogging right, that keyword is representative of the contents of your post.9. Link to other sites in the article.
All way remember to link you post to other sites page that is relevant to your topic. You can highlight a word or phrase and add the web address to which you want to link. Make sure every link is a quality website that offers sound information and easy navigation.
10. Make your content easily sharable
Even if you have written a great article, you must let the world know about it. Simply, share a link to your new article on Facebook, Twitter or Tumblr and encourage friends to re-share it.
The more Google search engines see the content of your blog post on different websites, the more highly your website will rank as a whole. Thus, it is important that you make your content easily sharable.
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